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IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. One key capability required for effective service delivery scheduling is?

A) Cross-docking to achieve supply chain service levels
B) Network optimization
C) Cross-partner coordination/ management
D) Multi-channel selling

2. Smarter Commerce capabilities are packaged and delivered as what?

A) A single, high-value, shrink-wrapped, solution for commerce.
B) Middleware components requiring additional business function software.
C) Software, hardware, and services to deliver specific business process capabilities which support each phase of the commerce cycle.
D) A simple monolithic application for each phase of the commerce cycle.

3. Smarter Commerce is focused on which of the following 3 dimensions with respect to the customer?

A) Customer potential, customer transaction capture, customer fulfillment.
B) Customer demographics, customer geography, customer affluence.
C) Customer returns, customer purchases, customer order changes.
D) Customer insight, customer value strategy, customer & partner engagement.

4. What is global visibility of purchase transaction required for?

A) A & B
B) Cross-channel returns management.
C) Cross-channel fulfillment.
D) Merchandise assortment management.

5. Marketing focus is shifting from outward bound / mass media to:

A) cable television infomercials
B) product placement in movies and television shows
C) up-sell potential via outbound calling centers and automated dialers
D) building a 1:1 interaction with the customer

Solutions: