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IBM M2040-642 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Selling & Positioning IBM Solutions | 10% | - Competitive differentiation - Customer pain points and solution mapping |
| IBM Notes & Domino | 15% | - Social integration and security - Email, calendaring, and application platform |
| IBM Sametime & Real-Time Collaboration | 15% | - Unified communications and meetings - Presence, chat, audio/video capabilities |
| Social Business & Market Opportunity | 20% | - Business value and ROI of social software - Definition of Social Business - Market trends and customer use cases |
| IBM Connections | 30% | - Deployment models: On-premise, Cloud, Hybrid - Core features: Files, Communities, Blogs, Forums, Activities - Integration and extensibility |
| SmartCloud & WebSphere Portal | 10% | - Cloud social business solutions - Portal and content integration |
IBM ICS Social Software Sales Mastery Test v2 Sample Questions:
1. How do you measure the value of a Social Business implementation for a customer?
A) By how many "likes" they get on their Facebook page
B) By the size of the purchase order they sign
C) By measuring key outcome-based goals that track return on investment for key strategies
D) By how satisfied the employees are
2. What capability allows for more than one person to create and update a site that contains helpful information like a FAQ (Frequently Asked Question) in IBM Connections?
A) Journals
B) Forums
C) Wikis
D) Blogs
3. What activity is a good Call to Action for you to have as the result of a Social Business Agenda session with a customer?
A) Work with your customer to identify which business process might be the highest priority for becoming a Social Business.
B) Review the features in the latest product releases to be ready for a customer product pitch.
C) Continue to focus your interaction with IT; they are the ones who buy our software
D) Return to hone the selling strategies you have known for years.
4. What is the flagship (leading product) of IBM social software?
A) IBM Connections
B) IBM WebSphere
C) IBM Lotus Quickr
D) IBM Tivoli Manager
5. Which feature of IBM Sametime can be easily translated into quick return on investment for your customers?
A) Color-coded status indicators
B) Support for key video and audio codecs
C) Ability to integrate with Microsoft products
D) Reduce travel costs due to meetings and reduced phone line charges from telephony
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: C | Question # 3 Answer: A | Question # 4 Answer: A | Question # 5 Answer: D |






